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24 participants of International program in Ljubljana
LSPR for the Public Relations Representatives of Kosovo Government
Acquainted with the work of the Ministry departments of Public Relations and Government Communication Office
(Ljubljana, Slovenia, 20th April 2007)
Today 24 goverment officials from Kosovo finished the intensive London School of Public Relations which took place from 16th till 20th of April in Ljubljana. The participants came from different ministries, Office of the Prime Minister, Office of the President of Kosovo, Telecommunications Regulatory Authority, Agency for European Integration, Pristina International Airport J.S.C. During the 40 hours of lectures, workshops and simulations the participants learned about the foundations of public relations as well as they upgraded their theoretical and practical knowledge on strategic communication. Within the program they have also visited the Ministry of Public Administration, media house POP TV, Government Communication Office and participated at the regular press conference of the Government of Slovenia. The participants are now due to pass the exam and receive LSPR diploma.
For LSPR this was already the third generation from Kosovo. However, it was the first time that the program was adapted for the state institutions. There are two agencies in partnership that are carrying out the program in Kosovo and Albania: Spem and Imelda Ogilvy. The lecturers are John Dalton, LSPR Worldwide; Božidar Novak, SPEM Communication group; Gregor Krajc, Government Communication Office; Darja Zgonc and Edi Pucer, POP TV; Zdenka Simčič, Protocol of the Government of Slovenia; Alenka Jakomin, Imelda Ogilvy; Miran Koren, Ministry of Public Administration; Viljem Grdadolnik, consultant; Zdravko and Ana Zupančič, School of Rhetoric and others. SPEM Communication group who is the owner of LSPR license in the region of Southeastern Europe and Ogilvy Kosovo from Priština organized these lectures. More than 100 participants will receive their diplomas this summer and join 1000 of graduates in region.
Maja Rečnik, LSPR director in the region said: “The need for such education in Kosovo is big and Slovene public relations experiences are valued. We expect to do another course in Priština this fall.”
“We decided for the partnership because we are present with our agencies in Priština and Tirana, helping school with its implementation and at the same time we recognize the needs for this kind of education directly from the fieldwork,” said Alenka Jakomin, the development director of Ogilvy Ljubljana.
Bedri Gashi, from the Office of the Kosovo Prime Minister said: “As far as the concept of the lectures, interactivity, theoretical and practical work is concerned the cooperation was good and productive. The knowledge that we gained is deep in our memory and we will be able to use it in our everyday work.”
London school of public relations is one of the greatest bidders of educational programs in the field of public relations and reputation management. The school is present in 14 states around the world. It is acknowledged by National association of Journalists (NUJ), International organization of consultancy agencies for public relations (ICCO), national associations for public relations, between them also Slovene Association for Public Relations (PRSS) and agencies like Hill&Knowlton, Porter Novelli Int., Schandwick… as one of the possibilities to develop a career in public relations.
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Additional information:
Maja Rečnik, LSPR for the Public Relations Representatives of Kosovo Government
phone: +386 2 228 44 49
e-mail: lspr@spem-group.com
www.pr-education.net
Materials:
 Kosovo Government Representatives in the Slovenian Goverment Conference Room.jpg (265 kB)
Kosovo Government Representatives in front of the Slovenia Government Communication Office.jpg (333 kB) |
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