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Customer satisfaction
Did you know that:
- An average unsatisfied customer informs 9 people about his negative experience?
- An average satisfied costumer acts in your company’s favour and informs 5 to 8 people about his positive experience?
- It’s 5 to 7 times cheaper to satisfy an existing costumer than to gain a new one?
SATISCOP© - Measuring expectation and costumer satisfaction.
In SPEM Communication Group we developed SATISCOP – a research tool, used for:
- determining customer’s expectations,
- measuring their satisfaction with different factors,
- assessing the image on an organisation, trade mark or product and
- measuring customer’s or consumer’s loyalty.
The results of the SATISCOP offer our clients extremely accurate instructions on how to improve customer satisfaction in a most cost-effective way.
Brochure_Satiscop.pdf (162 kB)

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